Earning with affiliate programmes
How it works, how to pick a programme, and a list of places worth joining — written for someone starting from zero.
What affiliate means, briefly
You recommend someone else’s product through a link of your own. If a person clicks it and buys, you earn a commission. No stock, no orders, no support. In exchange you are paid only when someone actually buys — so what decides the outcome is not traffic but whether your readers trust you.
Where to start
- Pick a subject you genuinely use. Readers spot writing about something you have never touched, and they only need to spot it once.
- Have somewhere to publish before you apply. A site, a channel, or a social account with an audience. Most programmes look at it before approving you.
- Join two or three programmes, not twenty. Twenty dashboards are unmanageable, and links everywhere turn your content into a list of ads.
- Write content that answers one specific question. "Which video editor is light enough for an old laptop" sells; "Top 10 best apps" does not.
- Measure before expanding. Keep what earns, drop what does not. The first three months exist to tell you which is which.
What to look at when choosing
- Cookie window. If someone clicks today and buys next week, do you still get credit? 24 hours and 30 days are different worlds.
- One-off or recurring. Subscription software often pays every month while the customer stays. Ten of those beat a hundred consumer orders.
- Payout threshold and method. A 100 USD threshold paid by international transfer means your money sits there for a long time.
- Approval rate. Recorded commission is not approved commission. Cancellations, returns and duplicate customers all come off.
- Is the product worth recommending. Listed last, matters most: people buy because they trust you, and a bad product spends that trust.
Three things that are not optional
- Say that the link is an affiliate link. One line at the top of the article is enough. Hiding it breaks nearly every programme’s policy, and readers who find out are gone.
- Mark paid links with
rel="sponsored nofollow". Google requires it; skipping it can earn the whole site a manual action. - Declare the income. Affiliate commission is taxable personal income in Vietnam. Local payers usually withhold it; money from abroad is yours to declare.
Common mistakes
- Stuffing a link into every sentence. One or two well-placed links beat ten scattered ones.
- Copying the vendor’s own description. Google already has the original.
- Buying ads to push affiliate links before you know your cost per sale. The fastest way to lose money.
- Quitting in month two. Content needs time to rank; three months is the earliest you can read a trend.
Programme directory
Click a name to reach the official sign-up page. Commission terms change often — the figures here are for quick comparison, so check the programme’s own page before relying on them.
Networks
The largest affiliate network in Vietnam. One account covers campaigns from local banks, marketplaces and apps, paid in VND to a Vietnamese bank account.
The network many international software brands run their programmes on.
One of the oldest networks, heavy on US brands. They check that your site has real content.
Strong in Europe. Charges a small refundable sign-up deposit.
Lots of small and mid-size merchants; now part of the same group as Awin.
Built for subscription software, so commissions usually recur monthly while the customer stays.
High commissions, very mixed product quality. Choose carefully — you are lending your own credibility.
E-commerce
Fits consumer-goods content. Orders are tracked inside the Shopee app, though commission varies a lot by category.
Similar to Shopee, strongest in electronics and household goods; often run through a network rather than direct.
Attach products directly to videos or livestreams. Good if you already have an audience there.
The oldest programme around. A 24-hour cookie, but it counts everything else in the same basket.
Cheap goods shipped worldwide; suits accessory and gadget reviews.
Hosting & domains
Budget hosting with a high first-order commission; popular with beginner web content.
Domains and hosting. Low per-domain commission but a high conversion rate.
Cloud servers for developers; fits technical audiences.
Software & tools
A design tool most content people already know, so click-through tends to be high.
Freelance marketplace; fits content about hiring design, video or writing help.
Templates, stock video, music and photos — what tutorial audiences often need.
SEO toolkit with expensive plans, so one sale is worth dozens of consumer orders.
VPN & security
VPNs pay well and are the most crowded category. Only worth it if you actually use one.